What if?

Could Nespresso exude its unique brand ethos through the name of each new offering?

Results

We’ve worked with Nespresso to name some of their most important new launches, from portfolio-defining coffees to completely new machine and service offerings in market. And while we can’t share the names before they’re launched, I’m proud to say that we’ve helped them further their unique brand ethos with coffee lovers everywhere.

What I did:

• Product naming 

Partners:

• Work done at Envoy